Web 2.0 is simply a collaboration on the World Wide Web. An example of a web 2.0 site includes one where users can interact and collaborate with each other in a social media dialogue as creators of user generated content in a visual community. The concept of web 2.0, according to http://oreilly.com/web2/archive/what-is-web-20.html, “initially began with a conference brainstorming session between O’Reilly and MediaLive international”.
Examples of web 2.0 include social networking sites such as Facebook, Twitter or Myspace, Blog sites such as the one presenting this current information on, Wikis and video sharing sites such as Youtube.
These sites all encourage an interaction between the user and the website itself. For example the social networking site Myspace allows us to understand that we do in fact make the content, we deliver all of the information to our readers and can structure this in anyway our own personal way. Web 2.0 gives us all an opportunity to be part of the web domain.
There has been a vast amount of disparity regarding the whole development of web 2.0 and according to Hinchcliff 2006 “Web 2.0 is a term you love to hate or hate to love”. Either way, the concept doesn’t appeal to everyone. With the ever growing development of web 2.0, as a generation we tend to feel compelled to use our phones more so than ever. Phones in today’s society allow us to interact furthermore with the different examples of web 2.0; such as the social networking sites as previously mentioned. The app culture furthermore develops this point and allows us to cooperate with the social networking sites if we are away from a computer at that present time. All working together to allow us to constantly “update” our social statuses.
It is important to understand that the invention of web 2.0 and the invention of the World Wide Web are two completely different things. Tim Barnes Lee first invented the World Wide Web, but again this doesn’t necessarily mean it is the first interaction we had with the internet. Before Lee’s invention, we had “Muds and Mo’s” a more complex version of source involving the internet, the original.
When referring to the internet and its development, it seems impossible to ignore the site Youtube. The site which holds millions of videos of virtually anything and everything remains, as we speak, popular world wide. The recognisable face of Justin Beiber first started his career on Youtube, as bizarre as it seems Justin Beiber is as popular as currently is, due to his interaction with a web 2.0 site. Beiber first began by recording himself signing and posting the videos onto Youtube, later he was recognised and signed by a record deal. And look at him now, a worldwide pop artist who not only records albums, but also has a film and many books. The two videos below show the difference between when Just Beiber first started his career and where he is now. This ultimately concludes my point that Youtube can specifically be used to crate a career, it is not as if it hasn’t happened before…
To conclude my post, I think it is important to note that to many the conspiracy around web 2.0 remains fascinating and never ending. As a culture we rely on the internet in our everyday life. We have an in depth relationship with mobile web and before we know it devices will eventually be able to do exotic things regarding our location. Communications often take place through the web and what you’re reading now is a prime example of this… I’m communicating a message to you through a blog website, an example of a web 2.0. My message is being delivered to you through the internet, and without web 2.0 we would not be able to do this.